From the Library

DotCom Secrets

Russell Brunson — 2015

Russell Brunson's playbook for online funnels — the original mapping of the customer journey from first click to repeat buyer.

The SaaS Playbook

Rob Walling — 2021

Rob Walling's build-the-business-you-want guide for SaaS founders — from positioning and pricing to hiring yourself out of operations.

The Pricing Roadmap

Ulrik Lehrskov-Schmidt — 2023

A pragmatic step-by-step framework for redesigning your SaaS pricing — from price research through packaging to launch and iteration.

Price to Scale

Rob Marsh — 2023

Rob Marsh's deep dive into the pricing mechanics that decide whether a SaaS company stalls at $1M ARR or breaks through to $10M.

Human + Machine AI

Human + Machine

Paul Daugherty & H. James Wilson — 2018

Daugherty and Wilson's research-backed map of how leading companies are redesigning work around AI — and the new roles humans own in the middle.